Tracking TikTok Trends in the Vogue Business

In the ever-evolving world of social media, TikTok has become a platform where creators can showcase their unique talents and passions to a global audience. Among the diverse array of content on TikTok, fashion influencers have carved out their own niche, captivating viewers with their innovative styling and creative flair. Here, we shine a spotlight on some of the top fashion creators on TikTok, each with their own distinct style and following.

First up is Taiwo Aladejebi, known as @definitelyTai on TikTok. Hailing from Canada, Tai is a model who seamlessly combines his love for fashion with his expertise in video editing. With a staggering 530,400 followers, Tai has made a name for himself as the pioneer of the iconic ‘Outfit Walk Challenge’. His unique blend of fashion sense, photography skills, and editing prowess has garnered him over 10 million likes on the platform. Equally impressive are his collaborations with renowned brands such as Off-White, Levi’s, Nike, and Calvin Klein, solidifying his status as a sought-after fashion influencer.

Next, we have Izzi Allain, or @Izzipoopi on TikTok, a rising star from Montreal, Canada. With a massive following of 1.3 million, Izzi is best known for her entertaining „Get Ready With Me“ videos where she showcases her distinctive style with eye-catching pieces. Her authentic and engaging content has caught the attention of global brands like Loewe, Fendi, and Gucci, leading to successful partnerships and further cementing her influence in the fashion world.

Moving across the globe to Sweden, we encounter Mari Seki, or @MariSeki on TikTok. A 22-year-old creative originally from Tokyo, Japan, Mari draws inspiration from both Asian and European fashion, blending elements from her diverse cultural background. With 266,300 followers, she uses her platform to promote authenticity, sustainability in fashion, and mental wellbeing. Through her travels and interactions with people from different cultures, Mari seeks to inspire her followers while raising awareness about important issues within the fashion industry.

Jenny Cha, known as @Chaserize on TikTok, hails from Norway and showcases her creativity in makeup, fashion, and hair. With 260,600 followers, Jenny’s bold style and vibrant aesthetic have captivated audiences, with her unique „hedgehog hair“ gaining particular attention. Her background in fashion and digital art shines through in her engaging content, as she continues to push boundaries and inspire others with her artistic expressions.

Nelson Gariba, or @NelsonGariba on TikTok, is a 20-year-old model and dancer from the Netherlands with a massive following of 2.2 million. Nelson’s passion for experimenting with color and creating striking fashion videos has led to collaborations with high-end brands like Hugo Boss and Dsquared2. Through his behind-the-scenes glimpses into the world of modeling, Nelson offers his followers a taste of the glamorous yet challenging industry, showcasing his unique perspective on fashion and style.

Finally, we turn our attention to London Fashion Week creators, with Bernard Garby, also known as @BernardGarby on TikTok. With a following of 433,500, Bernard is affectionately dubbed ‘The Fashion Intellect’ for his keen insights and expertise in the industry. As a seasoned luxury fashion executive with a background at prestigious publications like Harper’s Bazaar and Elle UK, Bernard has established a dedicated community of fashion enthusiasts on TikTok. His reputation as one of the top fashion influencers on the platform has garnered attention from notable publications such as Vogue Business, Hypebeast, and Wonderland, solidifying his status as a tastemaker in the world of fashion.

In conclusion, the fashion creators on TikTok showcase a diverse range of styles, cultures, and talents, captivating audiences with their unique perspectives and creative expressions. From Canada to Japan, Norway to the Netherlands, these influencers are setting trends, inspiring millions, and redefining the fashion landscape one video at a time on TikTok.