Rotate’s spring/summer 2025 show at Copenhagen Fashion Week was a true celebration of summertime escapism. Set in the idyllic Garden of the Royal Library, the collection transported viewers to a world of warmth, lightness, freedom, and romance. Co-creative directors Jeanette Madsen and Thora Valdimars drew inspiration from the Art Deco era of the 1920s, creating a visual experience that felt like a movie sequence—a strong and tangible emotion.
The collection featured soft silhouettes, delicate materials, and a color palette of butter yellow, magenta, and ivory. Pillowy bubble skirts, lace and floral embroidery over sheer fabric, and floor-length fringe added a touch of femininity to the edgy designs. Accessories from Pandora’s Essence Collection, such as stacked gold bangles and simple hoop earrings, complemented the looks perfectly. The presence of global ambassador Pamela Anderson in the front row only added to the glamour of the show.
One of the most striking collaborations of the show was with artist Grete Henriette, who transformed existing pieces from Pandora’s archive into unique, bespoke creations. The finale dress, adorned with 2,000 Pandora tennis bracelets, was a true showstopper. Henriette and her team spent over two weeks meticulously hand-stitching the bracelets onto the dress, creating a piece that was both dazzling and remarkably lightweight.
Custom moments like jeweled peonies made from Pandora Rolo chains added a boho flair to some looks, while others exuded a more powerful, matador-like vibe. The blend of femininity and power in the collection made it versatile and wearable for women of all styles and sensibilities. Whether you’re feeling cheeky, romantic, or edgy, Rotate’s spring/summer 2025 collection has a look for every mood.
Overall, Rotate’s show at Copenhagen Fashion Week was a true ode to summertime romance and escapism. The delicate materials, soft silhouettes, and unique collaborations with Pandora and artist Grete Henriette created a collection that was both visually stunning and effortlessly wearable. With its blend of femininity and power, the Rotate spring/summer 2025 collection is sure to inspire your summer wardrobe and add a touch of glamour to your seasonal style.
